Nov 28, · The Internet is democratizing business. You can start a business and boost your bank account by creating a personal brand. (And you can do it all while typing away on your laptop in your pajamas at 11 p.m.) Gary Vaynerchuk, a man that likely needs no introduction because of the strength of his own personal brand, did just that. I don’t need to monetize you. I don’t need to sell you. I built a M dollar revenue business and I’m just getting started. Being Gary Vaynerchuk i.e. “GaryVee” is really a conversation about branding. To me, it’s my side hustle 😉 I’m building for the long term, because I think it’s about brand. Building a Personal Brand - Gary Vaynerchuk. likes. Hey guys! Thanks so much for taking a look at my course. It really means the world to me:) For. Building a Personal Brand by Gary Vaynerchuk. Hey guys! Thanks so much for taking a look at my course. It really means the world to me 🙂 For those that don’t know me, in my earlier days as a budding businessman and entrepreneur, I took my passion for wine and turned that into one of the biggest shows and channels on YouTube.